Herend Novelties 2022 - An Innovative Art
Apr 2022 |
Adapting to the new normal, Herend has launched its 2022 collection digitally on social media. Supporting partners are promoting the new collection locally on their Instagram page, including AL Mazroui Group, the official distributor of Herend Porcelain across the GCC region.
Herend annually presents itself at Ambiente Frankfurt international fair where the brand usually launches its new collection. Due to the pandemic and the associated international travel restrictions, the event was called off, so Herend launched its collection with international partners digitally. Herend partners gathered on a digital platform and shared their insights about the new 2022 collection. Customers can get a glimpse of the new collection via Herend virtual tour available on the Herend website https://herend.com.
Following its legacy, Herend Porcelain tradition and innovation go hand in hand at the Hungarian manufactory that quenches the needs of all ages and occasions. The Herend Porcelain Manufactory’s goal is to shape the porcelain to align with the modern concepts while carrying its legendary artistic style.
With its hand-made art, unique style features, and generations of expertise, the porcelain manufactory sends a message of harmony and rejuvenation to the world.
Herend New Collection Harmony of Forms and Patterns
As a symbol of nobility, Herend is constantly innovating and reinventing itself. Every new collection is based on a new theme and approach: this year Herend introduced Future innovations, Tableware, Home design, Gold and platinum chess set, Tableaus, and Jewellery with 26 new shapes, 6 new patterns, and 133 masterpieces as a limited edition.
Herend artists made a futuristic figure and a mask with a special combination of natural painting and the scaly motif typical of Herend porcelain painting, drawing attention to a danger that threatens our nature.
The bravura vase depicts the four seasons through the lives of wild animals, paying tribute to the expertise of porcelain makers in openwork art. The Herend porcelain music box collection was created in two different forms with six different decorations, including a limited edition. Home decoration articles including clocks, candlesticks, and trays are creative pieces with Victoria and Apponyi patterns in new colors.
The brand’s lovers will love the new version of the famous Apponyi pattern and the iconic Queen Victoria pattern by adding new colors that portray harmony of nature in a limited edition category.
Herend never misses an opportunity to serve its admirers with the best so it always comes with the new art creation whether it is dinnerware or home decoration. Herend decors fit perfectly into your home, reflecting your personality and style whether you live minimalist or eclectic. Everyone can find something that suits their personality or the ambiance of their home among the product assortment of Herend.
The 2022 novelties include some amazing home décor sculptures of wild animals reflecting their habitat like Eagle, Landing Hawk, Tortoise, Wild Boar, Grizzly, openwork Owl, and a very specially designed Bird of Togetherness, which is a creation of two master painters of Herend. This amazing work of art is nearly one meter high and took more than three months to complete.
The masters of the Herend Porcelain Manufactory use the most common descriptions to create home décor that soothes your eyes and calms your soul. Each design depicts a message to be noticed. Even the hand-painted aquatic creatures touch the hearts of wildlife and nature. Herend UAE is the only official representative of Herend Porcelain in the Middle East serving its customers across the Middle East under the umbrella of Al Mazroui Group, physically present at Etihad Towers Abu Dhabi.